Tuesday 22 December 2015

Factors in App Store Optimization-App rules- App development in Delhi

Factors in App Store Optimization-App Development in DELHI !!

Millions of people are spending more time on their mobile devices and inside mobile apps. Mobile apps are rapidly replacing websites as the digital hub for businesses and brands. But how do you get your target market finding and using your app?

 

Advertising your app is the best way to promote your app world wide but you should have a lot of money for that. To get your app on a organic search result that’s what we called achievement but here we can’t neglect advertisement.

app development in delhi
app development in delhi

Achieving Visibility In the App Stores

The number one source of app discovery and app installs is app store search. More users find apps to address their immediate needs by opening the Apple App Store or Google Play and searching. When a user enters a search, the results and rankings are largely determined by:

  • The app store listing and its relevance to the search
  • App performance metrics including conversion from search, downloads and ratingsBuilding a strategy for creating and managing an app listing for visibility and conversion is called app store optimization or ASO.
An app listing optimized for visibility and conversion from relevant traffic signals to Apple and Google that your app is a good result for a given search. Combined with the resulting increase in downloads and ratings, your app will start to climb the rankings for those search results.An optimized app provides a defendable, long-term position in the app stores for traffic from your target audience.

How To Optimize An App Listing

  • Use of Keywords in App Title
    Having relevant keywords in your title can certainly improve the search rankings of your app for such keywords. As per MobileDevHQ report, there were around 84% apps in the app-store which did not have keywords in their titles. On the other hand, only 16% apps used keywords in the app titles.
  • Tracking
    Using keywords is not sufficient. One needs to constantly track the keywords to check where the app stands. There are various free app analytics tools available like Google’s Mobile App Analytics, Apptopia. Paid solutions are also there.
  • Number of Downloads
    The number of downloads has great impact on the performance of any app. App ratings/reviews, effective social media presence are must to promote any app and increase its downloads.
  • App Icon
    The app icon is the first visual element that people see when they view an app store listing. An icon should immediately convey what an app is about, in the simplest manner possible.
  • Screenshots
    Screenshots are also one of the first visual elements that people see when viewing an app listing. Each screenshot should convey a specific benefit of the app and supplemental text should be used, whenever possible, to clarify what each screenshot is about.
  • Localization
    Translating an app into different languages can greatly increase downloads and expose an app to a larger potential audience.
Gropse IT is app development in Delhi where the experts are tailored in Android, iOS, hybrid app development in Delhi.

Saturday 5 December 2015

Good Design is Good Business – Responsive Website Designing company in Delhi

Responsive Website Designing company in Delhi

“Day by day, the number of devices, platforms, and browsers that need to work with your site grows. Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.”

– Jeffrey Veen

Responsive Website Designing is all about using CSS and HTML to resize, hide, shrink, enlarge, or move the content to make it look good on different screen sizes across phones, “phablets”, tablets, game consoles, desktops, TVs, even wearables. The use of mobile devices to surf the web is growing at an celestial pace, but unfortunately most of the web isn’t optimized for those mobile devices. Screen sizes will always be changing, so it’s important that your site can adapt to any screen size, today or in the future. To make your site responsive and well organised Gropse IT Solutions is a responsive website designing company in Delhi.

website designing company in delhi

This site is awesome! It’s the kind of responsive innovation that makes you go ‘wow’.

 

In order to make a responsive website Gropse IT use the web’s flexibility to design across mobile, tablet, and desktop—and whatever might come next. We use Bootstrap technique to easily create responsive designs.

website designing company in delhi

Bootstrap includes HTML and CSS based design templates for typography, forms, buttons, tables, navigation, modals, image carousels and many other, as well as optional JavaScript plugins.Content is just like water, wherever you pour it occupies the shape of the container.Gropse IT Solution is a website designing company in Delhi which provide a way to act like water. We all want to make our website responsive that suggests the design and development should respond to the user’s behavior and environment based on screen size, platform and orientation.
Good Design makes a good business.

 

Hurry Up and Click Here to make your business responsive.